Key Takeaways
- CBDfx is launching several edible CBD products, including protein cookies, chill and focus shots, and eight-count gummy pouches for the convenience-store market.
- Brightfield Group projects the CBD beverage market alone will reach 1.5 billion dollars by 2025.
- Buyers are choosing CBD drinks with particular wellness effects in mind, and want clean ingredients, low sugar and fewer calories.
- Co-founder Jameson Rodgers says edibles are growing because they are a convenient and easily measurable way to add CBD to a diet.
- Rodgers says the new all-natural edibles are optimized for benefits from antioxidants and protein to multivitamins and L-Theanine for relaxation.
CBD products company CBDfx is launching multiple edible cannabidiol (CBD) products including protein cookies, chill and focus shots and eight-count gummy pouches aimed at the convenience-store market. The CBD beverage and edibles markets are seeing significant growth as consumers become more familiar with CBD in edible and beverage forms. The CBD beverage market alone is projected to reach $1.5 billion by 2025, according to Brightfield Group. Consumers are drinking CBD beverages with specific wellness effects in mind, and are seeking functional beverages that feature clean ingredients, low levels of sugar and reduced calories. “Edible CBD products like gummies, drinks and baked goods are increasing in popularity among CBD users, as well as attracting new users, because they’re a convenient and easily measurable way to add wellness-boosting CBD to your diet,” said Jameson Rodgers, co-founder. “Our new all-natural CBD edibles are optimized for various health benefits from antioxidants and pure protein to revitalizing multivitamins and natural amino acids like L-Theanine for relaxation; all packaged as delicious and value-priced portable treats for on-the-go snacking.”
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